Travel. A realm where the unexpected is the norm, and where “business as usual” is as mythical as a week without load shedding.
We’re no strangers to chaos, are we? Ash clouds, political unrest, the occasional misplaced luggage.
Yet today, I choose to talk about disruption. Not the sort that involves a stag-do commandeering the in-flight PA system. The kind of disruption you deliberately instigate. The delicious, invigorating chaos that you, yes YOU, can unleash. Not the kind you endure.
Inspired by Futurethink, this Monday I pose the disruptive questions: “What do customers hate most about our industry?”, “Which emerging trend could make our business model as outdated as a paper boarding pass?” Or, “What if layovers became the highlight, not the low point, of the journey?” These aren’t just hypotheticals; they’re the seeds of revolution.
Dear disruptors, in a world where the only constant is change, being the catalyst is not just revolutionary – it is essential. By blowing up what’s not working, we make space for the new.
The next time you’re on that Zoom call, staring at the same PowerPoint slides that could put an insomniac to sleep, be the one to throw in the disruptive question like tossing a chunk of meat into a shark-infested sea. Watch the waves it creates and ride them to uncharted territories. Because let’s face it, if you’re not willing to poke holes in your own life raft, someone else will.
So, here’s to the disruptors, the question-askers, the boat-rockers. May your audacity lead us to new horizons and your courage redefine our industry. Wield your disruptive question sledgehammer with care – and watch how it sparks something beautiful.
What the world was musing over this week
High-flying fiasco: Couple sues airline over flatulent furball
A couple is suing Singapore Airlines over a farting dog that turned their 13-hour flight into an olfactory ordeal.
Rugby World Cup organisers rethink ‘disturbing’ national tunes
A chorus of boos has prompted Rugby World Cup organisers to backtrack on their unique anthem renditions after the schoolchildren choirs failed to strike the right chord with fans.
Hamster wheel havoc as Florida man embarks on oceanic odyssey
Reza Baluchi’s dream of ocean travel in a self-propelled, buoy-based hamster wheel hit a snag when the U.S. Coast Guard intervened 70 nautical miles off the Georgia coast.
Pop star turned ‘paid celebrity protester’
With rates he claims are cheaper than Bieber’s, Robbie Williams is trading the stage for the streets as a ‘paid celebrity protester.’
Museum of Failure: Where flops find a home
Washington DC’s Museum of Failure celebrates the art of the flop, showcasing over 150 failed products from Trump steaks to fish-flavoured water for cats.