Danica Helfrich

Danica Helfrich

Leisure Division Leader

Danica is a German living in South Africa for 13 years now and loving it. She has a Master degree in Marketing and International Management and has been working in the travel industry, more specifically in the airline industry for 10 years, her passion is to implement creative ideas into an integrated marketing strategy with a focus on digital, social media and more recently influencer marketing. Living after the motto: “better to see something once than to hear about it a thousand times” she loves to travel and explore. [based between Jo’burg and Cape Town]

Babajide Oloowokere

Jide Olowookere

Designer

Jide Olowookere is a creative thinker, ideas re-creator, and a very passionate wordsmith. Apart from possessing a fertile mind for ideas, Jide’s brain box is supremely developed for logic and strategic analysis with a good a fortune of working on various brands and creating strong and compelling designs that connect logically and emotionally to target audience. [Based in Jo’burg]

Dorine Reinstein

Dorine Reinstein

Corporate Division Leader

Dorine Reinstein is a seasoned travel writer and editor, who is passionate about retail travel as well as inbound tourism. She has written for award-winning publications including Travel Weekly, SA Tourism Update, Travel Buyer and Travel News Weekly. Dorine has completed her Honours Degree in English and Dutch Literature in Belgium as well as her Honours Degree in Drama in France. When moving to South Africa, she obtained her Advanced Journalism Diploma in Johannesburg. She has a knack for languages and can write effortlessly in English, Dutch and French. [Based in Durban]

Roland Müller

Roland Müller

Brand Owner

Roland Muller is a travel marketing professional with over eight years’ experience. Roland has worked both on the retail side and the tour operator side of the industry and has particular interest in digital marketing. [Based in Jo’burg]

chelsey hale

Chelsey Hale

Brand Owner

Chelsey Hale left her career in teaching English and History to pursue her passion of working in the travel industry. From living in Thailand, the U.K and now back home in South Africa, she is always up for an adventure. Diving head first into Cape Town’s tourism scene, she thrives in new environments and has a knack for researching and writing. She was welcomed to the team in 2017. [Based in Cape Town]

Steph Reinstein

Steph Reinstein

Development & Design

Steph Reinstein has a passion for technology, design and social media. He has vast experience and has consulted on design, development and social media for numerous international companies around the world from South Africa to Belgium and Japan. A master of the visual arts, Steph handles the design of Big Ambitions clients’ ensuring that he creates a look and feel for websites, banners and ads that catch the viewer’s attention and keeps them glued to the screen. Well-versed in coding, Steph also handles the development side of clients’ websites to create interactive and user-friendly websites. [Based in Durban]

Jeanette Phillips

Jeanette Phillips

Brand Owner

Jeanette Phillips joined the team in 2016. She developed a passion and love for all things-travel related in her role as travel journalist, a position she held for over seven years. A brief exodus into the corporate marketing sphere proved that there is no better industry than the travel industry. Research and writing are two of Jeanette’s greatest passions, but she is always open to new challenges and different ways of doing things. [Based in Jo’burg]

Natalia Rosa

Natalia Rosa

Industry Division Leader

Natalia Rosa is a passionate follower of online marketing, social media, retail travel, inbound tourism and publishing. Natalia has editing, writing and management experience in the content generation, online marketing, social media and publishing fields, has completed an online marketing diploma with University of Stellenbosch, Honours in Journalism and Media Studies and Masters in Publishing with specialisation in online publishing field cum laude. [Based in Cape Town but spends half her life in Jo’burg]

Claire Lathe

Corporate Division Assistant

Born and bred in the UK, but a happy addition to the Durban scene is Claire Lathe, organiser extraordinaire. Claire moved to South Africa 16 years ago and is a whizz when it comes to accounts, executive administration and office management. Describing herself as a team player and perfectionist for organisation, Claire professes a love for how administration ties together the team to create a magical end result. She’s the person who keeps us all on the right track, managing to juggle a dizzying array of balls in the air at any one point in time. [Based in Durban]

Jenna Brendt

Jenna Brendt

Brand Owner

With a curious mind and a love for travel and tourism, Jenna Berndt has over seven years’ digital marketing experience in the travel industry. Jenna has a journalism degree specialising in graphic design, a keen eye for visual and written communication and is focused on achieving brand goals through content creation, marketing strategy, SEO copywriting and social media. [Based in Cape Town]

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