Monday Musings 6 June: Who doesn’t need some random life hacks in their life?

Do you ever find yourself squinting at your computer? Edging slightly closer to the screen to catch that word? Eyes burning and sore? Well, it turns out there are two simple solutions that don’t involve eye drops or costly trips to the eye doctor. Turn on the night light or blue screen filter. Increase your font size to 150%. And voila: problem solved. That’s right: sometimes you just need to embrace things like age. I know I grudgingly did in the past week.

Baby boomers and Gen Xers will remember those bulky tinted screen covers over your computer to try and help with eye strain, now it is as simple as turning on the right setting.  It got me thinking about small little life hacks that can really make a difference.

So, what are life hacks and why is everyone talking about them like some code we are trying to crack? Life hacks are defined as tricks, skills or shortcuts that are meant to increase a person’s productivity or efficiency in their everyday lives.

Now you can go down the rabbit hole of searching ‘life hacks’ online – like I did. You’ll stumble upon quite a few podcasts that are so long-winded they defy the very notion of efficiency. And you’ll get your fair share of blogs with downright silly advice. So, I’ve decided to share my favourite findings with you.

Oberlo’s ‘improvised solutions to common problems’ suggests using accents on passwords.  Why didn’t I think of that? And what about making ice cubes of coffee so you never have watered down iced coffee again?

On the topic of coffee, according to It’s About Time podcast the best time to drink coffee is at least one hour after waking up and then again when the crash hits approximately four hours later. I am not sure I can wait an hour, but the trick is to just hydrate first.

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If you’re hyped up on ‘just the right amount of coffee at the right time’ and you decide to clean your house, a good suggestion is to listen to inspiring and uplifting podcasts or YouTube talks.

Motivational podcasts were my personal magic pill throughout the darker pandemic days and helped keep me in a positive mindset. Author Elizabeth Gilbert’s Big Magic podcast, although a few years old, is a solid win if you’re are looking to explore your creative side.

As South Africans we can be tempted to say that Eskom plays havoc with any attempts to productivity. It doesn’t have to. The best time to get any deep work done is during load shedding. It is a good excuse to ignore the incoming email.

Life hacks are very personal, so you need to figure out what works best for you in your daily routine. While some of us enjoy working with project management tools like ASANA, others still like to scribble in an old-fashioned diary and tick off the task list. One of my colleagues loves her Post-it® note routine. To throw away each task written on a sticky note gives her a sense of accomplishment.

If anyone has a life hack for getting up early in winter, do let me know. My best life hack advice would be: Have a sense of purpose, a sense of humour, lots of coffee, and chocolate!  Have a good week ahead. Don’t get too busy looking up life hacks. You might not get anything done.


Mindful Musings:

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Marketing Musings:

Life Hack for Expense Management

‘Less time managing expenses and more time pursuing their real goals’ – we like the way you think Expensify. This product fascinated some of our team.

Expensify is a payment app that make it super easy for employees to submit expenses and get reimbursed.

Some of the features include:

  • Tracking of expenses
  • Expense reports
  • Bill payments
  • Generation of invoices
  • Payment collection
  • Mileage tracking
  • Trip planning

But we’re not going to lie, it was this crazy music video that made us sit up and take notice.

Expensify won seven awards at the Cannes Lions International Festival of Creativity for its 2 Chainz music video starring actor Adam Scott.

All in all it was part of a big $5M campaign that included a Superbowl ad and a competition that people could “expense” to enter and win actual cash. The usability of the app is so simple that people could take a photo of the receipts in the video and upload to the platform to be entered.

Not sure if it paid off, but oh to have won all those prizes…

Read more here.

Did these catch your eye?

We always love a good creative campaign and enjoyed the recently announced list by Kantar of South Africa’s Best Liked Ads for Q3 and Q4 2021.

Ogilvy’s ‘Power of Vrrr Pha’ for VW Golf GTI took #1 for Q3, and Adidas for Q4 with their “Impossible is nothing – Lionel Messi” ad.


What the world was musing over this past week

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A Queen Barbie

As Queen Elizabeth II celebrated her Platinum Jubilee of 70 years of service to the British Monarchy, she also recently joined the Barbie Doll family.


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Was dit waar?

Was this for real! Social media was abuzz, and feathers were ruffled about Ireland’s Ryanair insisting travelers take an Afrikaans language quiz before boarding. Tim Reilly of the Irish Embassy said the test was not an entry requirement and that the report originated from a thread on Reddit.  Did the splash about this bring the real issue to light:- that of fraudulent South African passports?


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What’s up Brew?

So many beers, so little time. Just a reminder that South Africa has a beer route, or rather a brew route. Never been a better time to go on a road trip. Get your designated driver sorted.


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Feel good radio vibes

R20million raised in 12 hours because people came together for a shared cause. Quite an achievement by Western Cape radio station Kfm, and LottoStar, that will benefit the Peninsula School Feeding Association. Well done to all the donors.


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Spicy Love Life

McDonalds in Sweden ran a ‘hot’ love campaign bringing couples together to share some spicy chicken nuggets.


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In the footsteps of Agatha Christie

Inspired by the journey of novelist Agatha Christie, you can embark on a 40-night expedition or divide the journey into three chapters that cover Africa, Australia and New Zealand, and North America.