Listen up 2022!
2020 caught us by surprise. We bargained with 2021 to play nice. This time, the gloves are off and we’re ready for whatever you want to throw at us. Let me remind you that with that comes an industry that has built stronger relationships and people who have cultivated the strength and determination to handle just about anything.
Much like the Cape cod diver who was swallowed by a whale earlier this year, it feels a little like we have been swallowed up and spat out a few times too many, each time with a slightly different view on life.
But as we end the year on shaky ground, it’s important to spend some time considering goals that we’d like to achieve, both personally and professionally, in 2022. Goal setting gives us direction and focus when everything around us seems uncertain.
What is your New Year’s resolution and what goals can you put in place that can be achieved with a flexible strategy?
James Clear has a beautiful way of explaining goal setting and how to achieve changes that lead to the finish line.
“Picture a small rowboat. If the rudder is your goal, then the oars are your process for achieving it. While the rudder determines your direction, it is the oars that determine your progress.”James Clear
I love this analogy – keep that rudder straight and keep moving those oars – because although the speed and strength may vary, slow and steady wins the race.
James goes on to explain that habit stacking, or implementing a new habit after an old habit, can help you achieve your goals.
To use habit stacking, just fill out this sentence:
After/Before [CURRENT HABIT], I will [NEW HABIT].
This easy strategy will get you moving towards your goals before you can come up with an excuse.
Goals don’t always have to be huge either. For example, I think my ‘goals’ in 2021 should have been:
- Put a lock on the baking cupboard (blue colourant is not great in the hands of a four-year-old)
- Somehow teach my family NOT to trapse mud through the house on a regular basis
Work-from-home parents… where’s the survival guide to the longest holiday in history?
Did you hear about the people that got stuck in IKEA overnight? All I could think was, can you imagine having children running around touching everything in the shop? YIKES! I think I may have gone in search of a build-it-yourself playpen.
Kids or not, life can get busy and chaotic and often our vision becomes a blur. We tend to focus too much on the mud across the floor, and less on the strategies we can put in place to avoid total chaos.
So, as we approach 2022, let’s set that rudder, grab those oars and be ready to show the world that nothing can stop us from achieving our goals, no matter what is thrown our way.
We hope you have enjoyed our last Monday Musings of 2021, we wish you all a happy and peaceful festive season.
How have you been doing with newsjacking this year?
One thing we see often is how effective this marketing strategy really is, and always seems to hit the nail on the head.
This Nando’s ad is doing the rounds on social media again, although this was done last year it expresses the sentiments of many across the country this December.
What the world was musing over this past week
Proudly South African
Animators have created a beautiful story that celebrates Seal Island and its fun inhabitants. You won’t look at the seals off the coast the same again!
A bit of a tongue twister
Sky News has put together some of the year’s most mispronounced words and will have you reading them all out loud.
Comedy Wildlife Photography Awards
If you’re looking for a laugh, here are some of your favourite local animals in their funniest 2021 moments
A dog that flies with class
This couple are planning a private jet flight for their doggy that has been stranded due to Covid-19. Let’s hope the flight attendant has doggy bones on the menu.
A billionaire influencer
Elon Musk is considering changing jobs. Yes that’s right, he wants to become an influencer.