Global guided holiday leader, Trafalgar, required copywriting assistance to re-write the itineraries for their trips across all seven continents. Big Ambitions was commissioned to re-write every itinerary over a period of two years. From Asia to Hawaii, Alaska to Australia, the project required Big Ambitions to craft itineraries that told stories, but also captured the product, destinations and Trafalgar highlights in Trafalgar’s specific Tone of Voice.
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